Avenue East Cobb Redefined
Avenue East Cobb (AEC) originally opened in 1999 as one of the first outdoor, pedestrian-friendly retail developments in the US. North American Properties (NAP) entered a joint venture partnership with PGIM Real Estate in July 2021 to reposition AEC as the community’s third place. NAP’s redevelopment vision focuses on engaging the public realm and elevating the overall guest experience through an infusion of resort-level hospitality and experiential programming. Soon, AEC will be redefined as a comfortable, family-friendly, social gathering hub that evokes a sense of local pride and inspires a new generation of memories.
Sign up for our email list to receive monthly updates HERE.
For more information and frequently asked questions, click here.
Construction Updates
3.24.23 – All underground work for jewel box 1 + 2 has been complete. The foundation for jewel box 1 (Soon-to-be Press Waffle Co.) is in progress.
2.1.23 – Signage featuring the new logo for Avenue East Cobb has been installed to the front of building F.
1.25.23 – Phase 4 of the fencing layout has been set. This is the final phase of fencing relocation around the construction. *The outer drive path will remain open and in the same position for the duration of the project.
1.20.23 – The underground work has been completed for Jewel Box 1. Construction teams are now preparing to pour concrete and begin the build-out.
12.15.22 – Construction work has begun for Phase 1 including the demolition of Bravura.
11.9.22 – Barricades have been added and parking has been adjusted to accommodate the beginning of construction.
Live Construction Feed
Press
Eater Atlanta – 2.15.23
Avenue East Cobb Lands Two Restaurants Serving Southern Pizzas and Belgian Liege WafflesWhat Now Atlanta – 2.15.23
Press Waffle Co Secures a Lease at Marietta’s Avenue East Cobb DevelopmentEast Cobber – 2.14.23
North American Properties Signs Five New Deals at Avenue East CobbEast Cobb News – 2.9.23
Avenue East Cobb Announces New Restaurants, ShopsAtlanta Business Chronicle – 1.27.23
Barnes & Noble to open small store in AtlantaEast Cobb News – 1.12.23
Avenue East Cobb Raises in $4.2K for Habitat in Holiday FundraisersAtlanta Magazine – 12.16.22
Avenue East Cobb is getting a refresh. Here’s a peek at the plans for the Marietta shopping center.East Cobb News – 11.29.22
Avenue East Cobb construction work beginsEast Cobb News – 10.18.22
Ford Smith opens pop-up art gallery at Avenue East CobbEast Cobb News – 09.19.22
Warby Parker store at Avenue East Cobb to open SaturdayMarietta Daily Journal – 08.26.22
Avenue East Cobb facelift kicks off constructionMarietta Daily Journal – 7.26.22
Groundbreaking for Avenue East Cobb Renovations Set for Next MonthWhat Now Atlanta – 7.8.22
[Renderings] Cobb County Approves Redevelopment Plan for Avenue East Cobb